Reader is Leader

Sales Fundamentals

This course will provide you with Sales process and Sales tools that you can use to seal the deal, no matter what you Sales volume is.

After completion of this course, the candidate will be able to cover the following..

For Course Benefits, please watch this Video or Read below….


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  • Improved Sales Skills:

Online courses on Sales Fundamentals can help sales professionals improve their sales skills by teaching them sales techniques, strategies, and best practices.

  •  Increased Sales:

By improving sales skills, sales professionals can increase their sales and revenue for the organization.

  • Better Customer Relationship Management:

Sales Fundamentals courses can help sales professionals develop better customer relationship management skills, which can lead to improved customer satisfaction and loyalty.

  •  Improved Communication:

Sales Fundamentals courses can teach sales professionals how to communicate effectively with customers, including how to ask the right questions and how to actively listen.

  •  Increased Confidence:

By improving their sales skills, sales professionals can gain more confidence in their abilities, which can lead to better performance and increased job satisfaction.

  • Better Time Management:

Sales Fundamentals courses can teach sales professionals how to manage their time effectively, including how to prioritize tasks and how to use their time efficiently.

  • Increased Productivity:

By improving time management skills and sales skills, sales professionals can increase their productivity and achieve better results.

  • Better Prospecting:

Sales Fundamentals courses can teach sales professionals how to find and qualify leads, which can lead to better prospecting and a stronger sales pipeline.

  • Improved Closing Skills:

Sales Fundamentals courses can teach sales professionals how to close deals effectively, including how to overcome objections and how to negotiate effectively.

  • Better Sales Forecasting:

By improving their sales skills and understanding of the sales process, sales professionals can develop better sales forecasts and make more accurate sales predictions.

  •  Improved Team Collaboration:

Sales Fundamentals courses can teach sales professionals how to collaborate more effectively with team members, which can lead to improved team performance and better sales outcomes.

  •  Better Performance Metrics:

By understanding sales fundamentals, sales professionals can better measure their performance and track key metrics, such as conversion rates and sales growth.

  • Enhanced Product Knowledge:

Sales Fundamentals courses can help sales professionals improve their product knowledge, which can lead to better customer engagement and more effective sales conversations.

  • Increased Adaptability:

By learning sales fundamentals, sales professionals can become more adaptable to changing market conditions, customer needs, and sales environments.

  •  Better Sales Strategy:

Sales Fundamentals courses can help sales professionals develop better sales strategies, including how to target the right customers and how to position products effectively.

  • Improved Job Opportunities:

By improving their sales skills and knowledge of sales fundamentals, sales professionals can improve their job opportunities and advance their careers within the organiz

Sales Fundamentals Modules

In this course, you will get 12 Modules which are describing all aspects greatly

  •  Module One: Getting Started
  1. Workshop Objectives
  • Module Two: Understanding The Talk
  1. Types of Sales
  2. Common Sales Approaches
  3. Glossary of Common Terms
  4. Case Study
  • Module Three: Getting Prepared To Make The Call
  1. Identifying Your Contact Person
  2. Performing a Needs Analysis
  3. Creating Potential Solutions
  4. Case Study
  • Module Four: Creative Openings
  1. A Basic Opening for Warm Calls
  2. Warming up Cold Calls
  3. Using the Referral Opening
  4. Case Study
  • Module Five: Making Your Pitch
  1. Features and Benefits
  2. Outlining Your Unique Selling Position
  3. The Burning Question That Every Customer Wants to be Answered
  4. Case Study
  • Module Six: Handling Objections
  1. Common Types of Objections
  2. Basic Strategies
  3. Advanced Strategies
  4. Case Study
  • Module Seven: Sealing The Deal
  1. Understanding When It’s Time to Close
  2. Powerful Closing Techniques
  3. Things to Remember
  4. Case Study
  • Module Eight: Following Up
  1. Thank You Notes
  2. Resolving Customer Service Issues
  3. Staying in Touch
  4. Case Study
  • Module Nine: Setting Goals
  1. The Importance of Sales Goals
  2. Setting SMART Goals
  3. Case Study
  • Module Ten: Managing Your Data
  1. Choosing a System That Works for You
  2. Using Computerized Systems
  3. Using Manual Systems
  4. Case Study
  • Module Eleven: Using A Prospect Board
  1. The Layout of a Prospect Board
  2. How to Use Your Prospect Board
  3. A Day in the Life of Your Board
  4. Case Study
  • Module Twelve: Wrapping Up

Be Creative with Quizes

Each Module is finishing with its quiz & hence you will get to review your Modules in the form of 100 questions.

  • Module Two Review Questions
  1. Telemarketing, direct mail, the internet, and person-to-person are examples of types of ____________.
  2. What is considered to be the average response rate for direct mail?
  3. Most companies offer information about their products on their __________.
  4. How many main types of selling are there?
  5. Which is not an example of a common sales approach?
  6. Consultative approach is a ___________ approach to sales.
  7. Which of the common sales approaches is considered pushy?
  8. What is the second to last step in the sales process?
  9. What does qualifying clients mean?
  10. What is the term for a pattern that describes the conversion of prospects of sales?
  • Module Three Review Questions
  1. Preparing to make a call begins with ___________ about your client.
  2. A good salesperson must __________ their contact person.
  3. In looking for a contact person, it is often worthwhile to go through a _____________process.
  4. When you first speak to the contact it will be appropriate to let them know who _______ you to them.
  5. Your contact person is your ____ into an organization.
  6. The more you can do for a client, the more you will be seen as a ____________ partner.
  7. If you provide a product that requires ___________, make it part of the package.
  8. A needs ___________ begins with research about what an organization does.
  9. Providing _________ is a matter of finding ways to address the problems identified.
  10. Find the best ideas and ___________ them.
  • Module Four Review Questions
  1. Starting off on the right ______ is essential in sales meetings.
  2. The first impression people form of you is based on both _________ and ________factors.
  3. Which is not an example of a nonverbal factor?
  4. When on the phone, pay attention to your ________ nods.
  5. As a rule of thumb, it is advisable to be as ____________ as you can on your first meeting.
  6. _________ the client for talking with you.
  7. When making a warm phone call, you should ________ the conversation by thanking the client.
  8. An opening statement should not include which of these?
  9. Making cold calls can be ________.
  10. What is a question that will lead to a dialogue an example of?
  • Module Five Review Questions
  1. Once you’ve made it past the opening, it’s time to make your _________.
  2. You will need a clear, _________ explanation of what your product can do for the client.
  3. What is the basic question in all financial dealings?
  4. Getting the customer to see why what you are offering them is better than the competitors is the ________ point.
  5. Sometimes the relationship between a particular feature and its benefit seems _________.
  6. As most deals have a “cooling off” period, the chances are that if you oversell your product they will be __________.
  7. It’s a good idea to describe benefits in ____________ terms.
  8. It is important to be aware of what _________ you should take with each customer.
  9. ______________ are the attractive things your product has to offer.
  10. Potential customers are more interested in ___________.
  • Module Six Review Questions
  1. Customers who are not ready to decide on a purchase often come up with ___________.
  2. Often all that customers need is more ___________.
  3. People will be reluctant to part with _________ that they have worked hard to earn.
  4. Why people are unwilling to make a purchase?
  5. Often from preliminary conversations, it is possible to ________ what objections will arise.
  6. How you handle customer objections can be the major __________ on your success in making a sale.
  7. Anyone can sell to a customer who is on a mission to make a ____________.
  8. _____________ to someone who is determined only to buy when they are convinced of a good deal.
  9. Most objections involve costs and _____________.
  10. Before you can respond to a suggestion, you need to understand the real _____________.
  • Module Seven Review Questions
  1. A good salesperson needs to know when it’s time to _________.
  2. This process of asking a confirmation question is sometimes called a _______ ________.
  3. Customers will give you _____________.
  4. A closing question should give customers _________.
  5. A closing begins with a ___________.
  6. One powerful closing technique is to ask a question that can’t be answered with a ___ or __.
  7. Once you have asked your closing question, be ___________.
  8. A customer should walk away from a closing feeling _________.
  9. A salesperson should never be ___________.
  10. Besides being unethical, that kind of behavior is bound to _________.
  • Module Eight Review Questions
  1. The closing is not the final stage of a __________.
  2. The final stage is ________ up.
  3. Which is actually a process that may continue indefinitely?
  4. If you sell via mail, then the delivery should be accompanied with a _________ slip.
  5. __________________are a sign that you are interested in building a long-term relationship.
  6. The effect of a “thank-you note” is to make a customer feel more than what?
  7. Pitching a note at the right level is _________.
  8. How many elements are to be taken account of in your response to a customer problem?
  9. Future sales and referrals depend on providing what?
  10. Promote the idea in your organization that everyone is responsible for what?
  • Module Nine Review Questions
  1. If you want to accomplish anything important in life, you need to have _____.
  2. Goals give you something to _________ for.
  3. Goals are a part of all human ____________.
  4. We will gain recognition by achieving our ________.
  5. Goals provide __________.
  6. Goals should be ___________ but realistic.
  7. Goals can be ________ tools.
  8. Goals __________ everyone’s roles and responsibilities.
  9. People who work in sales have more ________ schedules.
  10. Reaching a goal gives you a reason to ___________.
  • Module Ten Review Questions
  1. Salespeople collect an enormous amount of __________.
  2. ___________ your data will help you work more efficiently.
  3. The more information you can keep on customers, the more effective your ________________.
  4. Whatever data management system you choose, you need to make it a part of your daily_________.
  5. The best data management system is the one that works for ______.
  6. The system you choose should be quick and _________.
  7. The efficiency of a good computer data management system allows a salesperson to find the_________ they need.
  8. Which is a disadvantage of a computerized management system?
  9. There is some ________ about the worth of expensive computer data management systems.
  10. Many salespeople continue to use manual contact management _________.
  • Module Eleven Review Questions
  1. A prospect board is a powerful tool that can help you track ________.
  2. To use the prospect board, create a _____for each prospect.
  3. What do the letters FA stand for?
  4. A prospect board is arranged in ________ vertical columns.
  5. Just like with any stats board, the prospects board will alert both the sales force and the ____________.
  6. Every card should be __________.
  7. The reason that the prospect board works is because it gives a live ____________.
  8. The ________ of each card should be reviewed on a daily basis.
  9. If a prospect makes it clear that they are not going to buy your product,_____ their card.
  10. The ________ through the board will be monitored on a daily basis.

  • What is the requirement for this course?

The course is open to anyone who is interested in learning more about the subject matter, and there are no specific entry requirements to enroll.

  • What much Time I need to Spend for completion of this course?

The course is divided into different modules, with an average study time ranging from 20 to 90 minutes per module as per your convenience. While you have the flexibility to allocate your preferred amount of time to each module, after buying you will have lifetime access to the course so you can log in and out of the course as per your schedule.

  • When and Where I can Study this Course?

You can study this course at any time and anywhere of your choice, you have the convenience of logging in and out of the web-based course as often as you need. The course is compatible with all devices, including computers, tablets, and smartphones, allowing you to study even while on the go.

  • How I can Pay for this Couse?

To make a payment for this course, you have the option to use several payment methods including Visa, MasterCard, and PayPal account. The website employs the latest SSL encryption technology to ensure that your payment details are kept safe and secure. All payments are processed securely by PayPal, providing an added layer of protection for your peace of mind.

  • How soon I can have access to the course material?

You will have access to the course immediately after you make the payment. You will receive email confirmation of payment at the same time with full access to the course material.

  • Can I earn a Certificate at the end of the course?

That’s Right! At the completion of the course, we will earn a Professional Certificate that can be a valuable addition to your career and personal achievements. This certificate will serve as evidence of the knowledge and skills you have gained through the course, and can help you demonstrate your expertise to current or potential employers.

  • What is the validity of the Certificate?

Certificate is your achievement, which will remain with you forever. It doesn’t have any expiry or need any renewal. Enjoy the Course and Good Luck.

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Hard Sell

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Consultative Approach

This is a long-standing approach to Sales.

Technical Sales

This approach is often used with the most technical products and services.

Learning Outcomes

  • Prepare for a sales opportunity
  • Set sales goals
  • Seal the deal
  • Follow up on sales
  • Manage sales data

Course Objectives

  • Understand the language of Sales
  • Make an effective pitch
  • Handle objections
  • Use a prospect board
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What Is It?

Although the definition of Sales is simple enough, the process of turning someone into a buyer can be quite complicated. It requires you to convince someone who is potentially interested in them that they have something to do with concrete – something worthy of spending some of their hard-earned money.

Who We Are?

Welcome to “Reader is Leader,” the premier destination for professional online courses designed to empower individuals with knowledge, skills, and expertise in various fields. We believe that reading is the gateway to becoming a leader in your industry, and our carefully curated courses are designed to help you unlock your full potential.

So Far, we are Indulging with 75 Plus Participants who are Passionate to Learn and Improve Sales Fundamentals

Featured Modules

Understanding The Sale

Learn about sales types, sales approaches and general sales terms.

Getting Prepared To Make The Call

Preparing an invitation starts with learning about your customers…

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Creative Openings

Learn why it is necessary to start with the right foot in sales meetings…

Making Your Pitch

After the opening, learn why it’s important to build your pitch…

Handling Objections

Learn how to deal with objections and respond in a calm, rational way.

Sealing The Deal

A good salesperson should know when to close and how to do it.

Sales Fundamentals